Black background with multiple Earth emojis with happy faces scattered around and the word "Earthtopia" in the center, suggesting a positive theme related to Earth and sustainability.
Four smartphones displaying TikTok videos with various topics including wildlife, food, social experiments, and fashion, with captions and likes visible.

In 2020, we launched Earthtopia, our own eco-community designed to shine a light on the people and organisations doing their bit in the fight against climate change.

Earthtopia is now one of the largest eco-communities on TikTok & Instagram, with 500k followers.

Book titled '100 Ways You Can Help Save the Planet' with a smiley earth face, on a wooden surface

Over the years, highlights have included:

  • Partnering with the UK Govt, UN, COP and The Earthshot Prize

  • Turning our eco-hacks into a book with Penguin Random House

  • Winning Best Use of TikTok at the Global Social Media Awards

  • Brand partnerships with Nike, Nando's, Lush, Netflix, YouTube and eBay

We've built Earthtopia organically, using test-and-learn strategies - and that understanding of the ever-evolving algorithm feeds directly into the work we do for clients.

Brands work with Earthtopia through research, workshops, panels and brand partnerships.

To find out more please get in touch: Earthtopia@33seconds.co